Whether a souvenir for a loved one from a visit to Innsbruck or a gift to yourself as a tribute to your favourite city: you are sure to find something in our online shop! From a practical backpack to a cosy jumper to a drinking bottle for on the go - Innsbruck will remain your faithful companion. But you can also buy event tickets and the Innsbruck Card in its variations 24h, 48h, 72h or "light" here. That's how quickly you have the Innsbruck region in your shopping basket!

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Innsbruck Card

The Innsbruck Card is your key to exceptional experiences: card holders get lots for free or at a discount. The card includes free entry to Innsbruck's museums and one upwards and one downwards journey on two lifts and cable cars in Innsbruck region. The hop-on hop-off Sightseer bus is also included, as well as many other top attractions such as Swarovski Crystal Worlds and the Hall Mint Museum. With a single card, you can experience it all: from breathing in fresh alpine air at an altitude of over 2,000 metres above sea level to visiting the best sights and attractions in the valley.